Search Engine Optimization

Search Engine Optimization(SEO)

Search engine optimization is the process of promoting your business online on the internet and to achieve high search engine rankings for business-related targeted key phrases or keywords. There is no automated software package or process to automate the search engine optimization process which includes keyword analysis, directory & search engine submissions, link building, blog creation & submissions, articles submissions and social network marketing.

We work hard in making your website better optimized and promoted than your competitors to achieve higher search engine ranking. We offer you professional SEO services which will cover on page as well as off page optimization to achieve the high positions in all major search engines like Google, Yahoo, MSN, etc. Our SEO experts make sure that every optimization and promotion aspect of your website is ahead of your competitors. We only use ethical methods for optimizing your website which results in your site placed high for a considerable period of time.

Search Engine Optimization is the process of optimizing the HTML coding and page content of a website for both the search engines and site visitors in order to achieve higher positions than competitors. This results in an increase in targeted quality traffic and generate more business inquiries that ultimately will convert to an increase in sales. People that visit your web site via the search engines route are most likely to be looking for your kind of services or products, if keywords are chosen correctly. Your website search engine listing will only attract the visitor if they search for products or services that match yours. Search engine marketing is essential to a successful SEO that will enable potential customers to come to your website.

People who search on the internet for your products or services are targeted prospects who require these services. A best-looking site without a high ranking in search engines won’t give your business any extra benefits. Each page on your website should rich in content, optimized to be search engine friendly and should be ranked higher for relevant search terms. We can do all of this for you.

We have capability in terms of expertise and manpower to optimize your site and submit the same to all the major search engines such as Google, yahoo, AltaVista etc and all the web directories that matter.

SEO Process

We offer Natural / Organic Search Engine Optimization which means that we promote your sites internet presence by using both on the page and off page optimization techniques.

1. On page, optimization means the work that is carried out on your home page and inner pages to make your website search engine friendly and includes the research, analysis and placement of key phrases at an optimal density and in the suitable way for the search engine to give your site high position and ranking than your competitors.

2. Off-page, Optimization refers to promoting and networking your site within the Internet community. This is primarily done by submitting your site to various high PR web directories to increase your page rank and your rankings in the search engines. It takes a good amount of time for Google and other major search engines to recognize and update their various data centers and start showing the sites that link to yours as back links. This process of pupation happens every three-six months and is known as Google dance.

On Page Optimization

We initially optimize by addition/ alteration of text or key phrases on your home page. The addition is required so that the search engines can associate your home page with your key search words. One of the bases for search engines ranking the sites is text recognition algorithm. If we do not maintain right key word phrases density on the page then it will not rank higher in the listings for that phrase. Optimal keyword density throughout the web pages is absolutely essential for top ten positionings. A maximum of 3-5 keywords/search phrases per page is to be chosen for the top ten search engine results.
We also optimize Metadata and encode your key phrases within it. We will also add a Robots dot text file to your server to facilitate the search engine spiders to index the pages efficiently.

Once the on Metadata and keyword density is taken care of, your home page will then be validated to adhere to the W3C standard. The W3C’s is a format for Web standards and guidelines. We will also create and add the Google sitemaps to your website so that each web page on your website is indexed by Google and the other search engine spiders. It also helps us to spread the Page Rank more evenly throughout the site.

Off Page Optimization

The off page optimization refers to the promotion of your website or web presence of your site. The web presence is indicated by a Google rating out of ten called Page Rank (PR). Page rank depends on the number of links pointing to your site and their PR. Sites with high page ranks linking to yours and having similar content to yours will help increase your rankings a lot, however linking with sites that have no page rank or similarity to your site will not be of much help.
We have a database of high PR websites where we can get your site linked in a related category. We do not indulge in any automated link exchange programme. We only believe in manual one way or reciprocal link exchange done in house by our SEO experts.

We use ethical white hat methods for organic search engine optimization to ensure high rankings for a considerable period of time.
Be in touch for receiving further information about search engine optimization by calling us or by e-mail. Our SEO campaigns are very professional, affordable and very cheap in comparison to others.

Benefits of SEO:

– Search Engine Optimization can be of great help in bringing any business to a rise. The biggest benefit of SEO is that it helps you to gain an online presence for your business.

– SEO helps in increasing your business benefits, sales, and investment returns.

– SEO helps your business or service brand gets an online recognition.

– The SEO services are usually cost-effective and are of great help in diverting traffic from the search engines to your website.

– SEO enables the chances of a customer tracking you down for the business or services you provide are higher.

– SEO helps you get listed on popular search engines and also increases your brand credibility.

Today one can find thousands of websites which offer a number of benefits of SEO services for the businesses through the Internet. These service providers also help to increase the traffic to your site. Moreover, with thousands of SEO technique available, one can choose the more suited as per their requirements. Ragqlic is one such company which offers valuable and cost-effective services to its clients. The company offers numerous services such as Search Engine Optimization, SEM, and PPC advertising for clients across the country.

SEO Analysis FAQ's

Keyword research is one of the most important, valuable, and high return activities in the search marketing field. Ranking for the right keywords can make or break your website. By researching your market’s keyword demand, you can not only learn which terms and phrases to target with SEO, but also learn more about your customers as a whole.

On-page SEO is the practice of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines. On-page refers to both the content and HTML source code of a page that can be optimized, as opposed to off-page SEO which refers to links and other external signals.

Segmentation is not a new concept for marketers. We use segmentation to send emails, create pricing models, and understand the behaviors of our most loyal buyers.so why aren’t we applying this practice to social media?

The search engine uses a combination of algorithms and numerous ranking signals to deliver webpages ranked by relevance on its search engine results pages (SERPs). In its early years, Google only made a handful of updates to its algorithms. Now, Google makes thousands of changes every year.

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